They´re
Simply Unforgettable |
A
PhoneWord puts the finishing touch to any advertising campaign.
It tells people what it is that you do and also locks itself into
their memory. 1300 TOOLHIRE, there is no doubt as to what market
this PhoneWord Targets. You now have the opportunity to choose from
our range of PhoneWords, to compliment your business in all aspects
of marketing you undertake. |
| |
Cut
Through Your Competition |
There
are many reasons for your business to have an easy to remember PhoneWord.
A memorable means to contact your business greatly affects marketing,
sales, customer service, etc. The PhoneWord name recognition alone
makes your business stand out over your competition. When your customers
identify you with your PhoneWord as a segment of industry, your
business will easily have a dominant edge in that segment. These
customers no longer need to look you up and be tempted by your competition´s
ads. In today´s world of competition and convenience, a PhoneWord
is just what the doctor ordered. |
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Exclusivity
& Ownership of Your Industry / Brand |
You
have Exclusive use of your PhoneWord in whatever geographic area
you choose. Your territory can be established by Post Code, by Area
Code, or custom routes to set geographic boundaries for multiple
locations. A PhoneWord can be designed to target your market in
a way to best meet your business´s needs. |
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Prominence
& Position in the Marketplace |
PhoneWords
work! Unlimited use of a PhoneWord that conveys your business and
brand will deliver the results. Use a PhoneWord in all of your advertising
efforts. One of the challenges of marketing is leaving lasting impressions,
which will be in the mind of the consumer when the need arises.
Advertising with a PhoneWord will do the trick. It will give your
business the prominence and position in the market that it deserves.
A good example would be 13RAMS. They are prominent and amongst the
leaders in their market, due largely to the PhoneWord employed in
their ad campaigns. |
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You
Become UNFORGETTABLE in less than 3 seconds |
Consumers
don´t bother to remember numeric phone numbers. Forcing them
to find you in the Yellow Pages only gives them the opportunity
to comparison shop with competitors. Give consumers a PhoneWord
to remember and they will call you first. A glimpse at your PhoneWord
is all it takes for the consumer to remember you. Once you are in
their memory, they are unlikely to look up the Yellow Pages as a
matter of convenience. Combining a great ad with a great PhoneWord
will make you UNFORGETTABLE in no time. |
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Industry
Branding, You´re local Business can have a National presence
|
The
synergies created by strategic zoning of a PhoneWord, with other
businesses throughout the nation, enhance your business´s
image within the wider community, as the one PhoneWord can have
a national presence. This provides an additional vehicle for exposure
and promotion, as a large % of the population moves from time to
time. Lets take an example of 1800 TOOLHIRE. This PhoneWord is exclusive
to Business A in NSW and exclusive to Business B in VIC. If you
lived in NSW and dialled this PhoneWord you would be dealing with
Business A. If you then decide to move to VIC, when you dial this
PhoneWord, you would be dealing with Business B. |
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Word
of Mouth |
A
good PhoneWord is one of the few things you can do to increase word-of-mouth
and customer referral marketing as well as repeat customers. That´s
because a PhoneWord makes it easier for customers to remember how
to reach you for repeat orders and to tell someone else how to reach
you. There is no need for pens and paper to write down numbers,
and even if there was the person referring your business would need
a business card or a very good memory, in order to pass on your
number. If the TOOLHIRE shop was referred to you in the following
2 ways, which one would you remember in the long term?
1.
1300 866 544
2.
1300 TOOLHIRE |
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The
Prestige Factor |
Customers
know that companies with top customer service standards have easy,
memorable PhoneWords. 13 CABS, 13 RAMS, 13 BANK (NAB), 1800 REVERSE,
1300 FOXTEL, 1300 FINANCE (CENTREPOINT) are just a few to name.
In your customers mind, your PhoneWord puts you in the same league
with these prestigious, service-oriented companies. |
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Summary |
|
A PhoneWord will aid marketing, increase product
sales, and improve customer service.
A PhoneWord will Enhance recognition and consumer recall of your
business
A
PhoneWord will improve and heighten your business´s image
In
today´s customer-orientated world, PhoneWords are an absolute
necessity for every customer-oriented business. PhoneWords are powerful
marketing tools that can increase the response rate and marketing
power, transforming any business into a greater success.
OzeeDial
has a PhoneWord, to give your business the ownership and branding
that it deserves in today´s competitive market. |